Blog | Page 2 of 9 | The Portland Pod

YouTube is NOT the #1 Source for Podcasts

I’m calling out FUTURI, NAB, and The University of Florida for publishing a study claiming YouTube is the #1 source for podcast listening. Here’s a link to the study: https://web.tresorit.com/l#KqPiA_b5Ruf3Zz2j-9f81Q When I was younger I had a mentor that told me it was best, prior to getting into a debate with anyone about anything, to define your terms. That is, to be very specific about what the words you are going to use actually mean in the way that you are using them. The authors of this study failed to define the term “podcast” and they should have realized that before they published the study. Instead, whether the…

READ MORE

The Best Microphone For Podcasting under $500 (USB & XLR Option)

Asking a podcaster to share their opinions on “the best” microphones for podcasting is often counterproductive. This is because most podcasters arrive at their “favorites” at the same time they become competent at podcasting. The microphone they’re using when they finally feel like they’re good at podcasting is often the microphone they will posit as “the best”, period. It’s some kind of reversed form of the Fallacy of Composition, wherein someone assumes the whole is good because the individual parts are good. So it’s often not just the microphone these podcasters will have an opinion about, but the audio interface, the XLR cables, and the headphones too. The…

READ MORE

Dear Business-Without-A-Podcast, Can We Talk?

I know you’re sitting on the fence. I mean, at this point, you’ve got to be. Everyone who’s anyone seems to have a podcast — even lots of no ones have them — and you’re either sitting on the fence leaning away from podcasts or you’re sitting on the fence leaning towards them. Depending on which way you’re leaning, you’re stuck on one of these two sets of questions: You’re either leaning away from podcasts and asking yourself: What if I put a bunch of time and effort into a creating a podcast that winds up doing nothing to improve my business? Why would people listen to a podcast about [what you…

READ MORE

Røde Has a Winner With The Wireless GO

Note: It’s going to take me a bit to get to the point. It’s also going to sound like I’m dumping on Røde for a while. Just stick with me — we’ll get there. When the Rødecaster Pro came out, I was very skeptical. I’m more familiar than most with the history of Røde and while I have always found their microphones dependable and of good quality, I felt very awkward about a company with a proficiency in small electronics and low-cost borderline-pro-sumer grade microphones, suddenly getting into the engineering gear business. I worried that their focus on simplification would short-sight their ability to create a robust and versatile product.…

READ MORE